Your Rights in a Professional Planning Relationship
Working with a financial planner is a partnership built on trust. Empower yourself by understanding the professional standards you should expect.
01. Integrity & Objectivity
You have the right to a planner who places principles over personal gain. Advice should be research-based and tailored specifically to your goals, even if that means the planner must tell you a goal is currently unrealistic.
02. Fairness & Professionalism
Expect clear service terms and pricing. Your planner must disclose potential conflicts of interest and ensure they are properly licensed for the specific advice (insurance, investments, etc.) they provide.
03. Competency & Privacy
Your planner should hold respected certifications, like the CFP® mark, and engage in ongoing education. In return for your transparency, they must hold your personal and financial data in strict confidence.
04. Diligence
A diligent planner investigates products thoroughly before recommending them and closely supervises any staff assisting with your portfolio. They ensure recommendations are suitable for your specific situation.
The Gold Standard of Excellence
Practitioners who earn the CERTIFIED FINANCIAL PLANNER® certification meet rigorous global standards in education, examination, and experience. By choosing a CFP® professional, you are choosing a partner who has committed to putting your best interests first.
Ready to start a professional partnership focused on your future?
